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Inkjet labels as "private label"

TECNOFIL AG stands for a long-term contribution to the improvement of air and water quality and has made this its credo. As today's leading Swiss filter manufacturer with a high-performance full range of over 8,500 filter products, customer orientation is clearly in focus. The distribution of the products is indirect, i.e. the products are sold and delivered to the customer via installers. To create added value and increase customer loyalty, TECNOFIL decided to introduce a "private label". This is the labeling of the filter products with product information and the colored installer logo, which simplifies traceability and reordering.


Traceability and assurance of reordering
The product requirements are high expertise in the fields of coarse dust, fine dust, water, grease and industrial filtration as well as short delivery times and direct information on the product. This is because each individual filter must be assignable and traceable. Due to the indirect distribution channel, the filters must be labeled with the name of the installer so that the end customer can easily and directly reorder when the filter is changed. Also, for delivery during installation, Selfix inkjet labels contain information such as delivery address, construction site, building, floor, room, etc.; of course, always with the installer's colored logo.

Selfix labels make it possible
As part of the introduction of the new ERP software, the "labeling" process was scrutinized and revised. All the installer's data, including the logo, is stored in the ERP. The carton labels, i.e. "private labels", are printed on four workstations on the EPSON C3500 color label printers with the installer's data and logo and, depending on the number of products per carton, are provided with one or more colored labels. Since the EPSON C3500 has continuous printing and a cutter, the printing is automatically distributed on one or more labels. The cartons are then palletized, shrink-wrapped and labeled with a Selfix shipping label. The actual product labels are also printed as "private labels" with color laser printers on A4 label sheets. This means that labeling is continuous.

Well thought out from A to Z
Stephan Roos, CEO TECNOFIL, is satisfied: "Thanks to the automated, simple and cost-effective labeling, the supply chain is well thought out from A to Z. "Private Label" turns out to be a sales argument and at the same time increases customer loyalty. Today, it has already established itself as the standard at our customer companies. A good sign"

Tecnofil AG - The filter manufacturer with the high-performance filter range
Making a long-term contribution to improving air and water quality - that was the vision when TECNOFIL AG was founded in 1992, and it remains so today. In 2017, the company celebrated its 25th anniversary. Today, the company is one of the leading Swiss filter manufacturers and is characterized by high flexibility and short delivery times. More than 80 employees pay attention to quality and customer requirements.
The unique, high-performance full range includes over 8,500 filter products. The production processes nonwovens, plastics and metals. A high level of expertise exists in the areas of coarse dust, fine dust, water, grease and industrial filtration. Unique inventions and solutions in hygiene, health protection, ecology and activated carbon filtration offer special advantages to customers. For solutions that exist both today and in the future, TECNOFIL AG has the appropriate specialists in house!

«Behind every label is an exciting application. At Selfix you will find individual labels or bespoke labels of the highest quality, stock labels and complete label solutions for industries such as food, beverages, pharmaceuticals, healthcare, trade and commerce, industry and public administration. Call on us and get more out of your labels!»
Cyril Fischer