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Industriestrasse 53
CH-8112 Otelfingen/ZH
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Case postale 29CH-1226


In business since 1949

From small beginnings, Selfix developed into a modern and efficient label printing company with personalized service.


Selfix is an official distributor of EPSON ColorWorks color printers and TSC Power Partner Gold for thermal printers. By joining forces we are able to supply labels (printed and unprinted) as well as label printer and dispensing systems from one source. In combination with Loftware (ex. NiceLabel) we create complete, ergonomic and delegable on-demand label printing solutions incl. integration into existing and also complex IT infrastructures.


It is with great sadness and deep sorrow that we bid farewell to our CEO and father of today's Selfix, Kurt Fischer. He passed away at the age of 73 after a serious illness. With the passing of Kurt Fischer we lose the pioneer and founding father of Selfix as we know it today. Kurt Fischer built Selfix from a small trading company of adhesive tapes to a powerful and agile label printing company and. His entrepreneurial foresight and commitment have left their mark on Selfix.


Purchase and commissioning of modern and efficient label die-cutting machine for digital printing labels, thermal and thermal transfer labels.

70 years of Selfix.


Introduction of modern MIS with extensive planning and control functions to increase holistic operational performance.


Purchase of first roll/A4 flexo printing machine for rolls and sheets. Purchase of Durst TAU 330HD high performance digital printing system with the latest technology of 7 low migration UV inks. Purchase of the high performance rewinding machine VECTRA.


Repurchase of the company Selfix AG. Management Mr. K. Fischer.


  1. Purchase of Digital UV Inkjet label printing machine: TAU 150 8C Digital UV Inkjet for individualized solutions for digitally printed self-adhesive labels.

Construction of the modern business premises with high-bay warehouse in Zurich-Otelfingen and relocation of the company.

The Selfix story


Sale of Selfix AG with unchanged management.


Relocation of Selfix AG production to Zurich-Oerlikon as well.


Opening of Thônex/GE branch


Sale of file binding tape production and concentration on label production.


Purchase of the company by Kurt and Christine Fischer.


Purchase of the first label printing machine and start of Selfix label production.

1968 till 1970

In the early and mid 1970s, Mrs. Christine and Mr. Kurt Fischer joined Selfix AG. They recognized that labels had a future, and at that time they began to establish themselves in the label market.


Founded as Selfix Hermann & Co. Originally produced file binding tapes made of imitation leather for notary's offices and courts.

«Behind every label is an exciting application. At Selfix you will find individual labels or bespoke labels of the highest quality, stock labels and complete label solutions for industries such as food, beverages, pharmaceuticals, healthcare, trade and commerce, industry and public administration. Call on us and get more out of your labels!»
Cyril Fischer